On-site event video from the CV Show
The Marketing Orchestra is all about connecting the sales and marketing instruments available to you to make a big sound. The on-site video we produced for DAF Trucks UK at the Commercial Vehicle show was a great example of this – taking the impact of a live event to reach a wider audience than just those who walked through the doors of the event venue, the Birmingham NEC.
Throughout the 3-day event we filmed, edited and released videos direct from the event showcasing the newly launched products on display along with interviews with employees, customers and key stakeholders, helping to reach an online audience far and wide:
- 390,000 impressions on Facebook
- 100,000 impressions on Twitter
- 54,300 views on YouTube
- 61,800 video views on Facebook